Featured by Wall Street Journal, ABC News, Yahoo

Featured by Wall Street Journal, ABC News, Yahoo

by | Aug 27, 2018 | Awards & Recognition, Branding, Clients, Digital Marketing, Digital Storytelling, News & PR, Web Design, Work / Portfolio

WATCH VIDEO: ABC News
On the Road — One Family’s Holiday Card Tradition

For the past 37 years, the Droz family has taken a picture in front of a numbered highway sign for their annual holiday card. Happy New Year!

WATCH VIDEO: ABC News
Family Takes Picture in Front of Street Signs as Annual Tradition

Finally tonight, hitting the road for the new year. One family turning street signs into a work of art, and a holiday tradition.

WSJ & ABC News Feature Droz Family New Year’s Cards

Droz Featured on WSJ Front Page, ABC News Feature Story premieres on New Year’s 2017 & Yahoo.com showcases Droz Family video on site

On New Year’s weekend, The Wall Street Journal and ABC News both showcased stories on a 38-year old tradition kept by our family.

For the past four decades, Dan Droz (of Droz Marketing) and family have conducted an annual ritual — taking a New Years photo on a road or highway with a route number that corresponds to the coming New Yea, then sending it out as a New Years postcard to friends and family. The project was initiated in 1979 at the intersection of Interstate Routes 79 and 80, north of Pittsburgh, PA.

In the Saturday, December 31st edition of The Wall Street Journal, this delightful 38-year family tradition got the front page treatment – complete with accompanying video and slideshow on the online edition.

Read WSJ Online Article . | . Read WSJ Print Article  | . View Email Marketing Campaign

Fellow Travelers, Four Decades of Droz Family New Year’s Postcards

Featured by ABC News, Wall Street Journal, Yahoo; ‘Fellow Travelers’ book available on Amazon & Kindle

FOUR DECADES IN THE MAKING! For the past four decades, the Droz Family has conducted an annual ritual — taking a New Years picture on a road or highway with a route number that corresponds to the coming New Year.

Our family has written a book chronicling this on-going tradition. It is the compilation of the entire postcard collection – with contributions from each family member, the story behind each card, out-takes, additional photos and much more.

The project was initiated in 1979 at the intersection of Interstate Routes 79 and 80, north of Pittsburgh, PA. This book, a unique chronicle of a family’s growth over 36 years, is the first compilation of the entire collection of these post cards with contributions from each family member, the story behind each card, out-takes and additional photos that show the process of making these images.

Buy Fellow Travelers on Amazon.com ››